Originally designed in 2011, the Snow Queen Dress became one of Lady Petrova’s most iconic designs after being worn by Lana Del Rey in her Ride music video.
After years of requests, I’ve recreated the original pattern from scratch and am so excited to finally be making it again.
Each Snow Queen Dress is individually handcrafted in my Melbourne studio using delicately draped lace, a soft layered tulle skirt and a nude slip, just as the original design was intended to be worn.
Today you’ll secure your place in our first production run with a $395 AUD deposit.
Total Price: $795 AUD
Balance Due Before Shipping: $400 AUD
Once your dress has been completed, I’ll send you an invoice for the remaining balance before it is carefully packaged and shipped.
Please allow approximately 10 weeks for your dress to be handcrafted.
• Handcrafted Snow Queen Dress
• Nude slip
Available in Small, Medium and Large.
Small fits AU 6–8, Medium AU 8–10 and Large AU 12–14.
Looking for something even more special? Discover our Made to Measure Edition, handcrafted to your measurements and including an exclusive Snow Queen Flower Crown.
The Snow Queen Dress is created slowly, one dress at a time.
Each production release is intentionally limited, allowing every piece to be individually handcrafted in my Melbourne studio.
Once all places have been reserved, pre-orders will close until the next release.
The Snow Queen Dress has always held a special place in my heart.
What began as one dress in my little Melbourne boutique has gone on to become one of the most requested pieces I’ve ever designed. Seeing women continue to treasure it all these years later is something I’ll never take for granted.
Thank you for being part of its next chapter.
Love,
Petrova
Originally designed in 2011, the Snow Queen Dress became one of Lady Petrova’s most iconic designs after being worn by Lana Del Rey in her Ride music video.
After years of requests, I’ve recreated the original pattern from scratch and am so excited to finally be making it again.
Each Snow Queen Dress is individually handcrafted in my Melbourne studio using delicately draped lace, a soft layered tulle skirt and a nude slip, just as the original design was intended to be worn.
Today you’ll secure your place in our first production run with a $395 AUD deposit.
Total Price: $795 AUD
Balance Due Before Shipping: $400 AUD
Once your dress has been completed, I’ll send you an invoice for the remaining balance before it is carefully packaged and shipped.
Please allow approximately 10 weeks for your dress to be handcrafted.
• Handcrafted Snow Queen Dress
• Nude slip
Available in Small, Medium and Large.
Small fits AU 6–8, Medium AU 8–10 and Large AU 12–14.
Looking for something even more special? Discover our Made to Measure Edition, handcrafted to your measurements and including an exclusive Snow Queen Flower Crown.
The Snow Queen Dress is created slowly, one dress at a time.
Each production release is intentionally limited, allowing every piece to be individually handcrafted in my Melbourne studio.
Once all places have been reserved, pre-orders will close until the next release.
The Snow Queen Dress has always held a special place in my heart.
What began as one dress in my little Melbourne boutique has gone on to become one of the most requested pieces I’ve ever designed. Seeing women continue to treasure it all these years later is something I’ll never take for granted.
Thank you for being part of its next chapter.
Love,
Petrova
